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Coaches, Consultants
& Service-Based Business Owners...

If you are passionate about helping women to be
successful, starting your own group will help you
achieve that mission. Skip years of trial-and-error,
experience success and see profitability within weeks
when you use my proven system.

Build friendships and power partnerships, and step up
to become a recognized leader in your community.

"You don't have to already be a

well-known leader to build your own
fabulous group that supports and
educates women."

"It doesn't matter if you're new
in town...you can still
build a successful, profitable group
that women will want to belong to,
as long as you create an
environment that supports members
and helps them become more successful.

Let me tell you more..."

Dear Fellow Woman Entrepreneur,

I've been leading and consulting women for 8 years now.

I've had my share of trial-and-error. In my past, I spent
months searching for an organization that would supply
me with a "turn-key" system and support me in building
my own women's business group.

The group I wanted would allow members to:

Connect to like-minded women in business,
Build strategic partnerships, and
Learn from expert speakers on business
development topics.

If I could have found the group I was looking for, I would
have jumped right in with both feet...

It was 2005.

I had moved to Southern California in from Chicago and
decided I wanted to take my online coaching business
to the "real world" by doing in-person workshops and
seminars.

However, I didn't know much about marketing my
business in the "real world."

I also didn't know anyone in my new community.

Most of my business marketing experience at that
point was based in the online world. Online if you
want to learn anything you can take a tele-class,
sign up for a tele-seminar or join a group to learn
from and connect with others. I decided to look for
that same type of "thing" in my new local community!

Things dramatically changed for me when I realized
that what I was looking for did not yet exist.

So...I decided to create my own group...the group I'd
been looking for all along.

This took A LOT of time, effort and energy.

In fact, I put my own coaching business on hold to start
this group, improving the group each and every month.

In February 2006 when I launched the Women
Entrepreneurs of Santa Clarita Valley (WE of SCV), our
group started with 12 members and a mission. WE
were dedicated to connecting women and building
relationships focused on business growth and development.

Before the end of the first year, WE had grown to over
130 members.

Apparently I was on to something.

     Five Years Ago, I Decided to
   Start My Own Group. Look What
        Has Happened Since Then!

I've seen some AMAZING things happen with my personal
life and business connections during that time...

Because of the group, I've made friendships and
connections with interesting people in my
community...including the president of our
local community bank, marketing director
of our local newspaper, the owners of our
community magazine, and all the fabulous
speakers that come to speak for WE of SCV.
I've been nominated twice for the Zonta Club's
Carmen Sarro Award and recognized for my dedication
to improving the status of women in our local community.
I enjoy great conversations with the intelligent,
ambitious women of WE and I have developed
friendships and even an amazing MasterMind Group
with women I might have not otherwise had the
opportunity to connect with!

But what brings me perhaps even greater satisfaction is
the positive effect our local group has had on our members
and on our local community.

I create an environment for my members where
they are supported.  At our local group's events,
members enjoy a warm and welcoming  atmosphere.
They have the opportunity to share with other woman
in  business more about who they are and what they do.
Members receive support from like-minded women.
At our main monthly event, I randomly connect members
to set up Troikas, these are follow-up meetings in groups
of three. Here is where the women connect, collaborate,
and brainstorm solutions to business issues.
Members are inspired by speakers to try new
things. At a recent Business Success Seminar, our
fabulous Featured Speaker Craig Duswalt of the
RockStar System for Success talked about the status
boost that comes from publishing a book on your
field of expertise. He shared his system for writing
a book in 30 days. Our WE of SCV Members formed
two different mastermind groups to support other
members who decided  to write a book—see what
self-starters we've attracted!
Members can put motivation on their calendar.
Because of our consistent format and high standards,
members can look forward to quality events where
they will be educated and inspired regularly.
WE've partnered with a local non-profit. Our
partnership with the local 501(c) (3) Betty Ferguson
Foundation (BFF) provides this worthy cause with
monthly community exposure and additional monthly
cash flow. WE of SCV chose the Betty Ferguson Foundation
as a strategic  partner because they have a similar mission
to our own: to train, develop  and empower women and
youth of our local community. I’ve since been  appointed
as the VP of BFF, what an honor this is!

My Group Provides a One-of-a-Kind
Community for Its Members

My group inspires and educates members, coordinates events of
a high caliber,  and supports our local community.

(And our members feel great about being involved with all of this . . . )

"WE are f

amily! Thank you to all WE of
SCV Members who  have shared their
time, talents and love for women with
the Betty Ferguson Foundation!

I think, no I know...if I posted a need,
WE of SCV Members would come
running.

Can't go without saying.....Tera Rocks!"

–Jane E. Bettencourt-Soto
Betty Ferguson Foundation 
Pictured in Center with Founders of BFF,
Marjanne Priest & Judy Cox

"Membership in WE of SCV has brought me a wonderful
opportunity to make my networking count. I have really
enjoyed learning more about the WE members at our
Business Success Circle and I recently formed an
amazing bond by creating a MasterMind with a group
of WE of SCV Members. They are my rocks, and have
helped me grow as a businesswomen immeasurably."

–Julie Scher Molinare,
The Grass Is Always Greener Landscape Designs

Friendships and joint ventures are common among the members.
The events  offer a regular opportunity for members to connect,
which in turn allows  relationships to deepen.

The tasks involved in making all this happen are spread out
between myself  and the members of my volunteer team.

I carry a manageable workload and the systems and checklist
I developed  now allow me to run the group right alongside my
other business projects.

My group brings me personal satisfaction, helps me to market
my business,  generates additional revenue and allows others
a place to grow safely, but now that all my systems are in place,
running it does not take up all of my time,  effort and energy!

"My life has changed enormously since I joined WE
of SCV the first year it was formed. The friendships
I have made, the business connections I have
nurtured, & the information I have received from
the excellent speakers each month have enriched
my life forever.

I have never felt so supported within a network of
women in my life as I have felt with WE of SCV.
Thank you, Tera, for providing such a professional
forum for expanding my personal existence."

–Harriette Birnholz Knight
www.charityclarityjewelry.com

"The opportunity to learn from other experts in their field
is invaluable. The speakers are motivating and informative
and offer a broad range of resources available to all
entrepreneurs.

I always leave a WE of SCV function feeling better
equipped to handle the daily challenges of running
my own business."

–Linda Clements, www.mind-ability.com

                 Leading This Group Bring
         Great Personal Satisfaction

It's been amazing.

The experience of developing my WE Team, hosting monthly
Business Success Seminar Events, connecting with amazing
speakers and building a community of like-minded women
has given me the confidence, support and belief in myself
that I can create anything that I desire!

The relationships I've developed with the members, the
speakers and other business leaders in my community has
not only helped me to grow, but has opened up so many
opportunities in my personal and business life.

This group has seriously changed my life!

I am so grateful for the friendships and business relationships
I have developed from being the Group Leader of the Women
Entrepreneurs of SCV.

Over the last few years, I have developed systems for
the way WE do EVERYTHING  so that I can run my group
smoothly right alongside my business.

Each month I would hear from our Featured Speakers
that every community needs a group like WE of SCV.

Members would bring guests to our events from outside
our local community and they, too, would tell me they
wanted a group like ours in their area.

So, I decided to figure out how I could expand without
me having to be in each community to run the group.

I wanted to help others start their own group.

It took some time to create a program that could easily
be taught to others and that shares all that I had learned
and developed.

But now, it is ready.

And now, you have an opportunity to use my system and
start and run a successful group  like ours in your local
community.

Introducing...The Association of
Women Entrepreneurs

The Association of Women Entrepreneurs provides consulting,
resources and support to women that are leading affiliated
groups in their own local communities.

Currently WE have affiliated groups in Southern California,
Northern California and Georgia.

WE are branching out across the United States . . . to
communities, towns, and suburbs.

WE are sharing our vision of what a women's business group
has the potential to be.

This opportunity is geared toward communities with a
combined population of 250,000  or more that are located just
outside a major city.

I am pleased to announce that I am now accepting Diamond
Leader applications  from across the United States.

I'm Looking for Diamond Leaders . . .

If you want to:

Stand-out above all others
Instantly build that "know, like, and trust factor" that is
essential  for marketing you and your business, and
Surround yourself with amazing, like-minded women in
your local community

This might be right for you. I'll tell you in a minute how you
can find out  whether YOU qualify to become a new Diamond
Leader for A of WE.

"You are the average of the 5 people
you hang around most."

–Jim Rohn

Each month, our WE Diamond Group Leaders are coordinating
these events for their members:

Business Success Circle. This casual 90-minute meeting
has attendees  sitting in one big circle. Each attendee has
the opportunity to share more about who they are and what
they do. This puts members in the perfect  situation to refer
business appropriately and share resource ideas . . .
Business Success Seminar. The two-hour monthly Event
is held at an upscale, exclusive venue over lunch and features
an expert speaker on a business development topic. This event
offers continuing business education to our members and
provides attendees with a forum to connect and build
relationships focused on business growth and development.
Members also have additional opportunities to gain exposure
for their businesses at this event by being our Featured
WE Expert or by bringing a raffle item for this event.

"I enjoy the opportunity to be a WE Member Expert.
This gives the WE members a better understanding
of my knowledge in my industry and how I am able
to help them better in what they do. After the first
time I was a WE Member Expert I saw an increase
in business and better yet a huge feeling of pride
in my business. WE is the catalyst to move your
business in the right direction."

–Hillary Broadwater

QM Design Group

I firmly believe that organizational strength lies in the systems.

Everything I do to run my successful group is now documented
and systemized.

I have constructed

forms,
checklists, and
procedures,

and I am ready to share them with those that are selected to
be WE Diamond Group Leaders.

If you are accepted to become a WE Diamond Leader, you
will have access to the complete, successful system I created,
honed and now use today to  coordinate my highly successful
group events.

"I was introduced to the possibility of starting a new
A of WE Group unexpectedly while having coffee with
Tera one morning.

Over the next few days, I started getting excited about
how awesome it would be to initiate this type of group
in a new territory! I had been to a few WE of SCV events
 already, and was amazed and impressed with the
quality  and camaraderie of the women there. I knew I
couldn't  go wrong with the reputation of WE I'd be bringing with me!

Tera had pulled the program together into a neat little package for new
group leaders . . .providing just the right combination of assistance and
autonomy. The modules and regular discussions have proved very useful
to me in holding myself accountable and keeping me on track. And
although the program start-up was somewhat intensive on the front
end, it has been a thrilling experience watching it all come together!
I SO look forward to watching this new group grow and thrive, and I
owe it all to Tera!"

–Kim Duffy, MA ~ Diamond Group Leader
Women Entrepreneurs of San Fernando Valley
Life Coach ~ In Touch Consulting Services

Here's What I'm Offering You:

My turn-key ”Start Your Group” Program,
Personal mentorship and support,
A Diamond Leader Community where you can receive support
and encouragement from other women leading A of WE affiliated
groups in their area,
Checklists, systems, and forms for launching and maintaining
your own financially viable organization.

How Long Will It Take to
Set Up My Group?

The Start Your Group Program is set up so that if you follow it on
schedule you will:

Have your first paying members within ten days of starting
the program.  You will start to see a return on your
investment within a few weeks.
Your group will hold its Launch Event between six and
eight weeks into your start-up phase, giving you an
additional opportunity to earn  more membership revenue.
Before the twelve-week program is up you will be ready
to host your  first Business Success Seminar, another
revenue opportunity for you!

If you are accepted to become a WE Diamond Group Leader,
I will walk you through step-by-step what to do to launch your
group during that twelve-week period.

Our next Start Your Group Program will begin on:
Tuesday, March 2, 2010!

Here's How the "Start Your Group" Program  Might
Look For You:

In week one WE focus on developing your team. WE will
walk you  through how to attract members and plan your
team. You may feel nervous but excited as your group
starts to form. WE will be here to  support and celebrate
with you every step of the way.
In week two WE will focus on research! WE will walk you
through  researching your local community to find the gaps
that other networking and business groups are leaving open
for you to fill. You will research venues for your events and
decide on your membership fee and event registration fees.
WE will guide you in developing your financial projections.
In week three, you will hold your introductory team meeting
and share  the vision of your local group with potential team
members. You will  get them excited and on board with what
you're all going to create and  the impact that your group will
have on your local area. Then together  you will focus on
coordinating your group’s Launch Event. This team  meeting
is your opportunity to begin to develop your membership. By
 week three, you have the opportunity to see a return on your
investment.
Weeks four through seven WE will guide you through training
and  leading your team, setting up your web site, holding your
launch event, and creating your first Business Success Seminar
Event.
Weeks eight through twelve WE will leave no stone unturned
and teach you more about being the leader of your group. WE
will talk about member benefits, strategies and solutions,
mindset and how to ensure the group  benefits you and your
business! You will learn from my mistakes and I  will share all
my success secrets as well.
Beyond week twelve, WE offer you continued accountability
and  support as you lead your group and also give you the
opportunity to  connect with other amazing women leading
A of WE affiliated groups in their local areas.

Do You Qualify? Click Here to Find Out!

Just to recap, here's everything you will be getting if you are selected
as  a Diamond Group Leader:

Twelve modules of the "Start Your Group” Program, each
including checklists, worksheets, audios and resources teaching
you how to launch  and run your own successful affiliated group.
Weekly MasterMind call for each of the twelve weeks to hold
you   accountable as you move through the 12 modules of the  
“Start Your Group” Program,
Three one-on-one strategy sessions for additional support,
Access to our exclusive online Start Your Group forum, to get
your questions answered in-between weekly MasterMind calls,
A monthly subscription to an event and membership
management  service to use as your web site for as long
you affiliate your group  with the Association of Women
Entrepreneurs,
A complete web site template, custom url, email address
and web  hosting, all included as a package to make things
as easy as possible  for you,
Access to our private Association of Women Entrepreneurs
Speaker Directory,
All our proven systems, checklists, and processes to
successfully start  and run your group.

              Providing Women in My Local
           Community With This Unique
       Opportunity to Build Relationships
        and Learn Business Development
Strategies Has Given Me an Image of
   Credibility and Respect that Can Often
        Take Years and Years to Develop.

I've been interviewed and featured in local newspapers and
magazines.

I've been nominated for and won awards and gained recognition
for my leadership  role. I've also been elected as the Vice President
of a local non-profit in my  community because of my role as Group
Leader of Women Entrepreneurs of SCV!

 Last, but, certainly not least, the respect and admiration I've
received from friends and family, especially my husband and my
children, well, that has been incredible! They tell me how proud they
are of me and what I have created in our local community!

I AM truly grateful for the opportunity to lead this group.

    Now I am Offering My Proven Model
and My Personal Support to You. You
Can Get Your Group Going in a Fraction
      of the Time...and Benefit from My
                       Experience!

WE are looking for a few good leaders to start groups in their
areas.

Is this group for everyone?

No.

This group is not for you if:

You are interested primarily in a get-rich-quick business
model.
You are not passionately interested in the success of others.
You want to focus more on your success than on the success
 of others in your community.

This is something that does require commitment, passion, and
values.

But . . .

If you are:

A big thinker
A natural connector
Someone who wants to help other people learn and grow

This might be just what you've been looking for. . .

You May Have Some Concerns Over
Starting Your Group. If I May...

There are many business group and networking group licenses out
there that you may look into aligning yourself with.

 Here are some criteria to help you determine whether A of WE or
any  other group is a good match for you.

This list is adapted from Entrepreneur.com, and outlines certain
criteria a savvy businessperson should consider before deciding
to invest.

Credibility: An organization must first be credible in the
eyes of its prospective licensee.

  WE has been around since early 2006. WE attract high-quality
speakers and members and have a high member retention rate.
WE use a highly organized system to create quality events and
provide a great deal of support to train new leaders to start
groups on the fast track.
Differentiation: An organization must be adequately
differentiated from its competitors.

A of WE fills gaps left by other networking and business
development organizations for women. WE offer seminars,
success circles, masterminds, troikas, and opportunities for
members to build strategic partnerships. A of WE  is a
professional venue for personal and business development.
Transferability of Knowledge: The organization must
have the ability to  teach its system in a relatively short
period of time.

The A of WE twelve-week “Start Your Group” Program
compresses the time  required to start your own group into
a very manageable three-month span.  This means you can
get things going right away.

The twelve modules of the Start Your Group program offer
checklists,  worksheets, audio and resources to support you
in launching your group.  You will not have to reinvent the
wheel; you can use the proven resources  that keep my own
personal group running smoothly and profitably.
Adaptability: The concept must be adaptable from one
market to the next.

In module two of the twelve-week program, WE will support
you in researching your own local community to secure
appropriate event  venues, attract informative and inspirational
speakers, and help you to  determine appropriate membership
and event registration fees that are  right for your community.

The Start Your Group Program is designed to be adapted for
the unique needs of your market.
Refined and Successful Prototype Operations: A refined
prototype is necessary to demonstrate that the system is proven.

My flagship group, Women Entrepreneurs of Santa Clarita Valley,
is the prototype on which I have based the A of WE licensee
system. WE of SCV  is a successful group with a good retention
level and systematized processes.  Having this systematization
helps us consistently deliver the same high  caliber of events
and keeps planning and administrative time to a minimum.
Documented Systems: All successful businesses have
systems. These systems  must be documented in a manner
that communicates them effectively to licensees.

If you qualify to become a Diamond Leader, you will have access
to ALL my  success tools: worksheets, checklists, and forms that
will keep you organized and productive.
Affordability: Affordability merely reflects a prospective
licensee’s ability to pay for the license in question.

In running my group, I really thought a lot about what I would
be willing to pay for the full line of services and support offered
by a parent association such as A of WE.

Of course you'd expect it to be a reasonable monthly fee for
all the time and resources provided to you, more than $50,
but less than most monthly car payments.

Basing licensee fees on a monthly fee schedule also gives
licensees the  flexibility of spreading the yearly obligation out
so that as you make  money each month from event registration
and membership fees, the  association dues you pay are only a
fraction of what you bring in.
Profitability: A licensed business must, of course, be profitable.
But more  than that, it must allow enough profit for the licensees
to earn an adequate return on their investment of time and money.

Though there is an investment required to gain access to your
A of WE  Diamond Leader group tools and the training modules,
you must remember that ALL businesses have start-up costs and
a cost of doing business. I am,  however, very focused on helping
you earn that investment back right away.

Market Trends and Conditions: These trends are key to
long-term planning.  Is the market growing or consolidating?
How will that affect your business  in the future?

Especially during economic downturns, service-based businesses
need opportunities to get out and network to stay in business.

A of WE affiliated groups provide women entrepreneurs with a
fabulous  opportunity to get out and network with a quality group
of women  entrepreneurs to continue to learn strategies that help
business growth.

Market Statistics:

Between 1997 and 2006, the number of majority women-owned businesses increased 42%.
65% of women entrepreneurs reinvest business earnings to foster future  business growth.

—The Center for Women's Business Research

The number of women playing an entrepreneurial role in
business isincreasing  and this bodes well for you as you
start your own group.

Commitment to Relationships: Successful licensors focus
on building  long-term relationships with their licensees that
are mutually rewarding.

Not only will WE be there for your weekly MasterMind calls
giving support  and advice for your start-up phase, but WE
will also be offering Diamond Leaders a community with
coaching and accountability calls on a continuing basis.

You will be checking in with your Leader Community and
sharing your milestones, struggles, and challenges so you
will receive support and  celebrate success!
Strength of Management: Finally, the single most
important aspect contributing to the success of any license
program is the strength of its management.

For any organization for which you are considering starting
a chapter  or group, I encourage you to investigate the
strength of leadership by examining the following criteria:
- Does the management or leadership have a track
  record of  hosting successful events?
Tip: Attend an event hosted by the organization and
gauge  the success yourself.
- Does the management or leadership have integrity
  and honesty? Look at the retention rate of the
  organization to see how satisfied the membership
  is over time.
Tip: Ask for references or testimonials, and ask
about the  retention rate.
- Is the management or leadership consistent?
- Do they do what they say they will do?
- Are they genuinely interested in helping people?

In addition to the above pointers, please consider whether
any particular  group is a good fit for you.

I encourage you to ask the leader for their leadership
philosophy and see  if it is something that meshes well
with your personal values.

Because you'd probably like to know, my philosophy is:

"WE all have diverse categories
of expertise  and different strengths.
Basically, I don’t  believe in competition."

—The Business Philosophy

of Tera McHugh

A of WE is not a category-protected group. I feel that everyone
does what  they do uniquely and our job as business owners is to
educate others on what makes us different. Building relationships
with potential clients,  strategic partners and power partners is the
best way to communicate  your individuality.

What's the Next Step?

If you are interested in starting your group, please click the link
below and  fill out my brief questionnaire to begin to see if YOU
qualify to become a  Diamond Group Leader & to receive a full  
application to fax to us. Upon approval you will then be prompted
to schedule an interview to talk with  me personally.

During our call I will answer all of your questions.

And we will determine whether this program is a good fit for you
and for  your community.

Click Here to Find Out If YOU Qualify
to be a Diamond Group Leader

Because I am so confident in the strength of this elite
"Start Your Group" program,  I am happy to offer the
following guarantee:

My 100% Unconditional Guarantee:

If, during the first thirty days of your Twelve-Week
"Start Your Group" Program you decide this is not for you,
you can ask for and receive a hassle-free full refund
and we'll part as friends.

Click this link now to fill out your survey to begin to see if
you qualify, fax in your application and schedule your personal
interview with me:

Yes, Tera! I want to find out now if
I qualify to be a Diamond Group Leader!

I'll talk to you soon.

Best wishes,

Tera McHugh ~ Founder & Chief Visionary
Association of Women Entrepreneurs

P.S. Once you have filled out the "Do I Qualify" questionnaire,
you will  receive by email a "Getting Started" tool that outlines
the first steps you  must take to begin your marketing plan for
your local group. This  "Getting Started" tool is my gift to you.
You can keep it and use it regardless of whether you decide to
be affiliated with the Association of Women Entrepreneurs.

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